Public Videos

Brand Building Must Give Way to Hard Sell During Recession

NEW YORK (YouTube.com/AdAge) -- The best strategy for ad agencies in the recession is to anticipate and support their client's likely desire to shift from brand-building to hard-sell advertising for the duration of the downturn. That's according to Nick Brien speaking at Ad Age's Media Mavens Awards event. He's the CEO of Interpublic Group of Cos.' Mediabrands, a unit designed to coordinate that holding company's media assets. Mr. Brien is the former CEO of Univeral McCann where he won wide recognition as a savvy corporate turnaround artist.

Runtime: 2m:56s

Comment spam from SEOs

Jim goes on a little rant about a local SEO company that was spamming his site... It is amazing how SEO types are daft enough to actually spam us bloggers... if I had a nickel....

Runtime: 0m:0s

Larry Cornett Yahoo! Universal Search

An overview about universal/blended search results across the major search engines: Yahoo, Microsoft, and Google. Along with new search user research about universal search results.

Runtime: 2m:16s

Introducing Google Friend Connect

Google Friend Connect lets you grow traffic by easily adding social features to your website. This means means more people engaging more deeply with your website -- and with each other. In this video, Google Product Marketing Manager Mendel Chuang gives a short introduction to Google Friend Connect.

Runtime: 1m:35s

Google's Jack Menzel on Blended Search

Google's Senior Product Manager Jack Menzel, explains how search marketing and information seeking is changing the search industry.

Runtime: 3m:27s